About
Our story
Impact Docs makes documentary films with companies. We started by making films no one had asked for, and found that companies needed exactly that.
Vision
Good examples spread. We want more of them to be seen.
Mission
We find the true story inside a company and turn it into documentary films people choose to watch.
Why we exist
Most brand films tell people what a company wants them to think. We make the other kind: documentaries about what is actually happening, and the people making it happen.
It started with Robin’s own films. In 2022 he began 100 Documentaries, a series about people who step away from the expected path. It raised a question: what if companies need exactly this? Not an ad, but a story their audience would believe.
That is Impact Docs. A small studio in Stockholm, built around a filmmaker who still films himself. We start by finding the story before anything is filmed, and end with a documentary and everything cut from it: shorter films, reels and stills.
The commissioned work funds the independent films. And the independent films keep us honest: they are how we know what a story people choose to watch looks like.
What we believe
Three things we work by
- Real is the proof.When anything can be generated, what was actually filmed, with real people who stand behind their words, becomes the source of truth.
- The story comes first.We look for what is actually happening in your company, not what a brief says should be happening. That is what makes a film credible.
- You talk to the person who leads it.No layers between you and the film. The person in the first call leads the project and answers for the result.
How we do it
- Do good.We make films about people and companies doing something worth showing. Good examples spread.
- Work smart.Story first, camera second. One production gives a film and everything cut from it, and content can start working long before the film is finished.
- Be kind.To the people in front of the camera, who trust us with their story, and to the people we work with. A film is only as honest as the trust it is made with.
Our founder
Robin Danehav
Robin has made films since 2008. In 2022 he started 100 Documentaries, a series about people who stepped away from the expected path. Impact Docs grew out of it.
The team
Led by Robin. Made by a team.
Robin Danehav
Filmmaker, Stockholm
Leads every project and answers for it, from the first conversation to the final cut. Often behind the camera himself.
Isak Friberg
Camera and edit
Robin’s regular partner behind the camera and in the edit. He also has an ear for sound and music, and a film is felt as much through what you hear as what you see.
Each production gets a team built for the story: a regular camera and edit crew, and specialists we have worked with before, for filming underwater or high in the mountains, or an editor who knows the genre.
Not sure where your story begins?
You don’t need a finished idea. Tell us what is happening, what is changing and why this moment matters. We’ll help you work out whether there is a documentary in it.